Antara
User Research in Healthcare
Clarifying a new telehealth market and patient needs for their care.
I was lead UX researcher and a product designer, where I partnered on strategies, led research, led design and established both a design, documentation and development process.
FOR
Antara Health.
COLLABORATION
Co-founders, Product Manager, Developers, Designers
UNDERSTANDING THE DOMAIN
01 Methods
Qualitative research
Quantitative research
Prototyping
Co-design
02 Problems
Without knowledge of the healthcare system, understanding of advocacy paths or policies as well as delivery of care when access to a clinic or hospital is not possible, accessing reliable accurate and on-time healthcare is a challenge.
03 Goals
Identify the critical paths for care interception
Identify the paths of resolution that patients have made workarounds for
Establish the market need and capability for telehealth support
Identify challenges in the delivery of telehealth
Provide patients with intuitive access to management of disease
04 Research
Interviews
Conducted interviews with patients, caregivers, clinicians, doctors, insurance companies, employers
Insights
Caregivers are the main points of contact on behalf of a patient
Employers want their employees to have access to supportive healthcare
Patients’ information access and knowledge for advocacy are limited
Patients’ first stop for healthcare is traditional medicine and at-home alternatives
The system is overwhelming and confusing
Data analysis
Identified percentage of smartphone users to non-smartphone users, reviewed Ministry of Health data on disease management and medical records storage,
Insights
While the patients may not have smartphones, their caregivers do and have excellent command of use.
Regulations on medical records and information share
National practices for some disease management and health plan are available for access
Card sorting
Included card-sorting exercises in some interviews and conducted separate card-sorting exercises
Insights
Noted associated words by the patients,
understood the information processing model,
concerns that different stakeholders had
Concept testing
Presented stakeholders with different scenarios in storyboard format to understand further what their needs are
Insights
Identified tolerant thresholds of patients and their caregivers regarding:
Format of information shared
Communication
Preferences
Concerns about advocacy and access to healthcare professionals
05 Design: Mobile App
Great telehealth combines digital access to care and in-person service delivery. Covid limited the movement of patients to visit their doctors or make a physical appointment at a healthcare facility. Antara had solved this last mile and at-home delivery for patients, including delivery of medicine, vitals measurement, non-invasive tests, and more.
A mobile application emerged as the best channel to offer this solution. Providing the patient with information as they search for resolution or management plans, as they manage their disease, prepare for self-advocacy at a healthcare facility, track records and medication, and still be able to consult with a doctor, clinician, or other healthcare professional. This channel would give both patients and their caregivers direct access to a professional as well as additional information for care.
The healthcare professional at Antara would also need a way to track communication, share information, view medical records, and see management plans that a patient was on. This would ensure seamless communication between the patient and the healthcare team, especially in managing persistent and sensitive diseases. A platform to share care information created by healthcare professionals that would be personalized to the concerns of the patient elevates the patients health care.
06 Design: Mobile App
From userflows for different journeys, I designed the wireframes below.
The evolvement of the design to its current state is below.
The onboarding process and highlight of the additional features within the application
06 Design: Scribe
Initial Dashboard wireframes for the healthcare professionals at Antara as they managed Patient information and care plans.
The evolvement of the design to its current state is below